Privacy & terms
Last updated: December 2018
Start Hearing grants you permission to access and use this Website for your personal, non-commercial purposes only. You must not reproduce, distribute, modify, create derivative works of, publicly display, publicly perform, republish, download, store or transmit any of the material on our Website, except as follows:
Your computer may temporarily store copies of such materials in RAM incidental to your accessing and viewing those materials.
You may store files that are automatically cached by your Web browser for display enhancement purposes.
You may print or download one copy of a reasonable number of pages of the Website for your own personal, non-commercial use and not for further reproduction, publication or distribution.
If we provide desktop, mobile or other applications for download, you may download a single copy to your computer or mobile device solely for your own personal, non-commercial use, provided you agree to be bound by our end user license agreement for such applications.
If we provide social media features with certain content, you make take such actions as are enabled by such features.
You agree that you will not:
Use the Website in any way that violates any applicable federal, state, local or international law.
Use the Website to engage in any other conduct that restricts or inhibits anyone's use or enjoyment of the Website, or which, as determined by us, may harm Start Hearing or users of the Website or expose them to liability.
Use the Website in any manner that could disable, overburden, damage, or impair the site or interfere with any other party's use of the Website.
Use any robot, spider or other automatic device, process or means to access the Website for any purpose, including monitoring or copying any of the material on the Website.
Use any manual process to monitor or copy any of the material on the Website or for any other unauthorized purpose without our prior written consent.
Use any device, software or routine that interferes with the proper working of the Website.
Introduce any viruses, trojan horses, worms, logic bombs or other material which is malicious or technologically harmful.
Attempt to gain unauthorized access to, interfere with, damage or disrupt any parts of the Website, the server on which the Website is stored, or any server, computer or database connected to the Website.
Attack the Website via a denial-of-service attack or a distributed denial-of-service attack.
Otherwise attempt to interfere with the proper working of the Website.
This Website and all of its contents, features and functionality (including but not limited to the information, software, text, displays, images, video and audio, and the design, selection and arrangement thereof) are the property of Start Hearing and its licensors and other suppliers of such material and are protected by U.S. and international copyright, trademark and other intellectual property rights laws.
The Start Hearing name and all related names, logos, product and service names, designs and slogans are trademarks of Start Hearing or its affiliates or licensors. You must not use such marks without the prior written permission of Start Hearing. All other names, logos, product and service names, designs and slogans on this Website are the trademarks of their respective owners.
The information presented on this Website is not intended to be medical advice and should not be relied upon as such. If you suspect a hearing problem, Start Hearing Technologies strongly urges you to consult with a qualified physician or hearing professional.
Disclaimer of warranties
You understand that we cannot and do not guarantee or warrant that files available for downloading from the Internet or the Website will be free of viruses or other destructive code. You are responsible for implementing sufficient procedures and checkpoints to satisfy your particular requirements for anti-virus protection and accuracy of data input and output, and for maintaining a means external to our site for any reconstruction of any lost data. WE WILL NOT BE LIABLE FOR ANY LOSS OR DAMAGE CAUSED BY A DISTRIBUTED DENIAL-OF-SERVICE ATTACK, VIRUSES OR OTHER TECHNOLOGICALLY HARMFUL MATERIAL THAT MAY INFECT YOUR COMPUTER EQUIPMENT, COMPUTER PROGRAMS, DATA OR OTHER PROPRIETARY MATERIAL DUE TO YOUR USE OF THE WEBSITE OR ANY SERVICES OR ITEMS OBTAINED THROUGH THE WEBSITE OR TO YOUR DOWNLOADING OF ANY MATERIAL POSTED ON IT, OR ON ANY WEBSITE LINKED TO IT.
YOUR USE OF THE WEBSITE, ITS CONTENT AND ANY SERVICES OR ITEMS OBTAINED THROUGH THE WEBSITE IS AT YOUR OWN RISK. THE WEBSITE, ITS CONTENT AND ANY SERVICES OR ITEMS OBTAINED THROUGH THE WEBSITE ARE PROVIDED ON AN "AS IS" AND "AS AVAILABLE" BASIS, WITHOUT ANY WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED. NEITHER START HEARING NOR ANY PERSON ASSOCIATED WITH START HEARING MAKES ANY WARRANTY OR REPRESENTATION WITH RESPECT TO THE COMPLETENESS, SECURITY, RELIABILITY, QUALITY, ACCURACY OR AVAILABILITY OF THE WEBSITE. WITHOUT LIMITING THE FOREGOING, NEITHER START HEARING NOR ANYONE ASSOCIATED WITH START HEARING REPRESENTS OR WARRANTS THAT THE WEBSITE, ITS CONTENT OR ANY SERVICES OR ITEMS OBTAINED THROUGH THE WEBSITE WILL BE ACCURATE, RELIABLE, ERROR-FREE OR UNINTERRUPTED, THAT DEFECTS WILL BE CORRECTED, THAT OUR SITE OR THE SERVER THAT MAKES IT AVAILABLE ARE FREE OF VIRUSES OR OTHER HARMFUL COMPONENTS OR THAT THE WEBSITE OR ANY SERVICES OR ITEMS OBTAINED THROUGH THE WEBSITE WILL OTHERWISE MEET YOUR NEEDS OR EXPECTATIONS.
START HEARING HEREBY DISCLAIMS ALL WARRANTIES OF ANY KIND, WHETHER EXPRESS OR IMPLIED, STATUTORY OR OTHERWISE, INCLUDING BUT NOT LIMITED TO ANY WARRANTIES OF MERCHANTABILITY, NON-INFRINGEMENT AND FITNESS FOR PARTICULAR PURPOSE.
THE FOREGOING DOES NOT AFFECT ANY WARRANTIES WHICH CANNOT BE EXCLUDED OR LIMITED UNDER APPLICABLE LAW.
Limitation on liability
IN NO EVENT WILL START HEARING, ITS AFFILIATES OR THEIR LICENSORS, SERVICE PROVIDERS, EMPLOYEES, AGENTS, OFFICERS OR DIRECTORS BE LIABLE FOR DAMAGES OF ANY KIND, UNDER ANY LEGAL THEORY, ARISING OUT OF OR IN CONNECTION WITH YOUR USE, OR INABILITY TO USE, THE WEBSITE, ANY WEBSITES LINKED TO IT, ANY CONTENT ON THE WEBSITE OR SUCH OTHER WEBSITES OR ANY SERVICES OR ITEMS OBTAINED THROUGH THE WEBSITE OR SUCH OTHER WEBSITES, INCLUDING ANY DIRECT, INDIRECT, SPECIAL, INCIDENTAL, CONSEQUENTIAL OR PUNITIVE DAMAGES, INCLUDING BUT NOT LIMITED TO, PERSONAL INJURY, PAIN AND SUFFERING, EMOTIONAL DISTRESS, LOSS OF REVENUE, LOSS OF PROFITS, LOSS OF BUSINESS OR ANTICIPATED SAVINGS, LOSS OF USE, LOSS OF GOODWILL, LOSS OF DATA, AND WHETHER CAUSED BY TORT (INCLUDING NEGLIGENCE), BREACH OF CONTRACT OR OTHERWISE, EVEN IF FORESEEABLE.
THE FOREGOING DOES NOT AFFECT ANY LIABILITY WHICH CANNOT BE EXCLUDED OR LIMITED UNDER APPLICABLE LAW.
Governing law and jurisdiction
Waiver and severability
Effective January 1, 2020
Last Updated: April 2022 - The changes include providing updates to contact information for Start Hearing, updated descriptions of certain health and wellness features available on certain Start Hearing products or services, and providing additional details about information collected from participants in Start Hearing’s clinical studies.
At Start Hearing, we value your business and respect your privacy. We are committed to protecting your privacy rights in accordance with the privacy and data protection laws that may apply to you, including the CCPA, and the General Data Protection Regulation (GDPR).
Who We Are
With respect to your rights under applicable privacy laws, the data controller of your personal information is Start Hearing Laboratories, Inc.
You can contact Start Hearing’s Data Protection Officer at:
Start Hearing Laboratories, Inc.
Attn: Data Protection Officer
6700 Washington Avenue S., Eden Prairie, MN 55344
What Personal Information Start Hearing Collects and When
Start Hearing collects the following information, including Personal Information, when you interact with us and use our Products and Services:
Purchase and Warranty Information : means information, including Personal Information, you may provide to us when you purchase Start Hearing Products and Services, including related to your rights under a product warranty. Purchase and Warranty Information may include your financial information; contact information, such as your name, shipping and billing address, phone number, and email address; product identification information, like hearing aid serial numbers; and health information like your audiogram or an impression (mold) of your ear.
Website Information : means information that you enter directly or otherwise provide or disclose, including Personal Information, when you use or access any of our websites. Website Information includes information about the technology you used to access our website, including the IP address, internet service provider, browsers, apps, and devices. Website Information also includes details of your activities while on our websites, like how long you visited a webpage, the content you clicked on or accessed, and information about other sites you visited before or after our website. Website Information includes anything you submitted via the website like a webform to “contact us”, the content of any “chat” communications you have with us through our websites, or while applying for a job through an employment-related function of our websites.
Hearing Device and App Usage Information : means information, including Personal Information, you provide or that is generated during your use of our hearing aid devices, our apps, or both. Hearing Device and App Usage Information includes:
· Information you enter for hearing device and app functionality including your name, address, date of birth, gender, height, weight, and audiogram, as well as information relating to the programming of your hearing aid, any third-party contacts you have identified, and any other data that you submit in connection with your use of the hearing device and app.
· Information about app usage and app features, like when you activate and use a particular feature and the extent or duration of use. This helps Start Hearing provide optimal functionality and overall user experience. Start Hearing also logs certain technical information including information related to internet protocol and device event information such as crashes, system activity, hardware settings, and the date and time of your request.
· Use time and classification of the environment in which the hearing aids are being used. This is necessary for Start Hearing to provide certain features and functionality of our Products and Services. You can disable collection of this data, but doing so may limit functionality of our Products and Services.
· Information related to physical activity like the number of steps a user takes or if a user falls down. Collection and tracking of such activity information may require you to first enable and properly set up certain features in our Products and Services.
· If you have your geo-location function (also known as “location services” or “GPS tracking,” or other terms) activated and working on your mobile device, Start Hearing may collect location information, if you are using one of our apps. You can stop collection of this information by disabling your geo-location function on your mobile device.
Health and Patient Information : means information collected from you when you request an appointment, including your name and contact information, like telephone number or email address, as well as information about your hearing care needs, including health information, and your preferences for how we contact you. In addition to this information, if you participate in a clinical study with Start Hearing, we may need to collect additional information, including your social security number.
Communications Information : means information you provide while communicating with Start Hearing, in any way, for any reason, that may include Personal Information. Communications Information includes the information you provide over the phone, which may include your name, phone number, address, email address, device serial number, as well as the content of any phone calls you have with us.
Your Information Shared by a Third-Party You Authorized : means your Personal Information that is provided to us by a third-party, because you authorized the third-party to share it. For example, you may authorize your hearing care provider to share your Personal Information with Start Hearing, which may include your contact information, financial information, and health information. We also collect Personal Information about you through websites we manage for third-parties, like a third-party hearing care provider.
Why Start Hearing Collects Your Personal Information
We collect your Personal Information because it is necessary to provide the services, features, or functionality of our Products and Services that you have elected to use. Start Hearing also collects your Personal Information for legitimate business purposes, to protect Start Hearing and its customers, and for legal reasons. We only collect and process your Personal Information based on our legitimate interests when we have determined our legitimate interests are not outweighed by your privacy and data protection rights.
Depending on your interaction with Start Hearing, and your use of our Products and Services, Start Hearing may collect your Personal Information for the following reasons:
· providing you with access to and use of our Products and Services, either independently or with the assistance of your healthcare provider;
· operating, maintaining, and improving our Products and Services;
· entering, performing, and terminating a contract with you;
· scheduling and communicating with you about your appointment;
· assembling and processing your job application;
· sending you important administrative notifications or confirmations, as well as technical notices about things like updates and security alerts;
· responding to your comments and questions and providing you with customer support;
· preventing abuse of our Products and Services, and investigating or prosecuting any potential threat or misuse;
· to protect, investigate, and deter against fraudulent, unauthorized, or illegal activity;
· protecting the rights and property of Start Hearing and its customers, including in the event of legal claims;
· tracking and analyzing our advertising and promotional efforts;
· sending you marketing or promotional communications that may be based on your behavior and personal information, and that may include social notifications, surveys, or other newsletters depending on your settings; and
· fulfilling any purpose for which you have given us your consent.
Some features of our websites allow you to communicate with us using an online form. If your communication requests a response from us, we may send you a response via email. The email response or confirmation may include your personal information, including your name and contact information. We cannot guarantee that our emails to you will be secure from unauthorized interception.
In the case of information relating to your hearing and your location, we will first obtain your consent before using such information. You may withdraw your consent at any time by either disabling location tracking through your device’s settings, or where possible, using the functions in our Products and Services to switch off geolocation information tracking, or by terminating Start Hearing’s access to your account (for example, by deleting a mobile app).
How Start Hearing Collects Information
You Give Start Hearing Information Directly
We collect the information you give us when purchasing and using our Products and Services. For example, when you download a Start Hearing mobile app, in order to create a user account, pair the app with your hearing aids, and activate and utilize features of the app, it may be necessary for you to provide information to Start Hearing. The information you may give us may include Personal Information, like your name, address, date of birth, gender, height, weight, and audiogram as well as information relating to the programming of your hearing aid, third-party contacts, and any other data that you submit in connection with your use of our Products and Services.
You Give Start Hearing Information Indirectly (Collected Using Technology like Cookies)
Cookies are small text files that can be stored on your computer by a website that you visit. Cookies are widely used to make websites work, or work more efficiently, as well as to provide web services and functionalities for users.
Cookies may be either “persistent” or “session” cookies. A persistent cookie consists of a text file sent by a web server to a web browser, which will be stored by the browser until its set expiry date (unless deleted by the user before the expiry date). A session cookie, or temporary cookie, will expire at the end of the user session, when the web browser is closed.
Web beacons are small files (also called “pixels”, “image tags”, or “script tags”) that may be loaded on our websites, applications, and tools, that may work in concert with cookies to identify our users and provide anonymized data about their activity.
Privacy laws in some jurisdictions require that we obtain your consent before cookies may be stored or accessed on your equipment, except that we do not need consent for cookies that are strictly necessary to provide our Products and Services.
· Essential Cookies are necessary to provide you with core website functionality, personalization and browsing history. For example, a preference cookie is required to maintain a record of your consent or non-consent preferences so that we may respect them for future visits. These can only be disabled by changing your browser preferences. Start Hearing does not share this information with third- parties.
· Functionality Cookies help us customize our website content based on your preferences, to provide you with a more personal experience on our websites. The information these cookies collect may be anonymized and does not include browsing activity on third-party websites.
· Analytics Cookies are used to collect information about traffic to our websites and user activity on our websites. The information is aggregated and anonymous and does not identify any individual visitor. It includes the number of visitors to our websites, the pages visited, and other similar information. We use this information to help operate, maintain, and improve our websites.
· Social Media Cookies. We allow users to share links to our websites on social media sites like Facebook and Twitter. These cookies are not within our control. Please refer to the respective privacy policies of the social media provider for how their cookies work.
· Disabling Cookies. Most web browsers allow control of cookies through the browser settings. By adjusting your web browser, you may avoid receiving cookies. However, this might result in the website not functioning optimally. The method used to block cookies will depend on the web browser used. Consult the “Help” or corresponding menu in your web browser for instructions.
To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit www.allaboutcookies.org . To opt out of being tracked by Google Analytics visit http://tools.google.com/dlpage/gaoptout . We do not currently respond to Do Not Track signals sent by the browser.
You Authorize a Third-Party to Give Start Hearing Your Information
You may authorize a third-party, like your hearing care provider, to give Start Hearing information about you. For example, you may authorize your hearing care provider to provide your Personal Information to Start Hearing, which may include your contact information, financial information, and health information. We also collect Personal Information about you through websites we manage for third-parties, like hearing care providers.
How Start Hearing Shares Personal Information
Third Parties Designated by You . We may share your Personal Information with third parties where you have provided your consent for us to do so. One example would be, if you identify third-party contacts in the fall alert feature of our Products and Services, and those contacts have agreed to receive notifications, they could receive certain Personal Information about you.
External Processing . We may share your Personal Information with our third-party service providers who provide services such as data analysis, payment processing, information technology and related infrastructure, email delivery, and other similar services. We require that our third-party service providers use your Personal Information only to provide the services we’ve requested based on our instructions and in compliance with our privacy policies and any other required confidentiality and security measures.
For Legal Reasons . We may share your Personal Information as we believe necessary or appropriate (a) to comply with applicable laws; (b) on reasonable request by a law enforcement or regulatory authority, body, or agency; (c) in the conduct or defense of legal claims; (d) when obtaining professional advice (including legal advice) in relation to audits and our business and consider this in our legitimate interests in managing our business; (e) to enforce our agreements; and (f) to protect our rights, privacy, safety, or property, or that of you or others. We will not delete Personal Information if it is relevant to an investigation or a dispute; relevant information will be stored until such issues are fully resolved.
New Owner of Our Business . We may share your Personal Information with a third-party (new owner) in the case of a merger, acquisition, dissolution, or sale of one or more of our business entities. In that case, we would also be sharing your Personal Information with that third-party’s advisors related to the transaction.
Affiliates . We may share your Personal Information with other companies owned by Start Hearing (Affiliates). Our Affiliates are bound to protect Personal Information in accordance with applicable privacy and data protection laws.
How Start Hearing Secures Information We Collect
Start Hearing works to secure the information we collect, including by employing administrative and technical security measures to protect information from unauthorized access, loss, misuse, corruption, alteration, and destruction. Start Hearing uses commercially accepted means to secure your Personal Information, including encryption, but we cannot guarantee its absolute security.
Please contact our Data Protection Officer immediately if you have reason to believe your Personal Information or any of our Products and Services are not secure or have been accessed without authorization. If you receive a communication that purports to be from Start Hearing that you believe is suspicious, do not open or respond to it, and please contact our Data Protection Officer.
The U.S. Federal Trade Commission provides more information on how you can protect yourself from identity theft on its website: https://www.consumer.ftc.gov/topics/online-security .
Your Data Protection Rights Under General Data Protection Regulation (GDPR)
If you are located in the European Economic Area, you have certain data protection rights under GDPR. Depending on your interaction with Start Hearing and your use of our Products and Services, Start Hearing collects and processes your Personal Information on the following legal bases:
1. As necessary to enter into, perform, or terminate a contract with you, and to provide you with, and facilitate your use of, our Products and Services.
2. Because you have provided consent.
3. As necessary to operate our business and pursue our legitimate business interests, where our interests are not overridden by your privacy and data protection rights.
4. To comply with the law.
Start Hearing takes reasonable steps to allow you to correct, amend, delete, or limit the use of your Personal Information.
Opt-out . You can contact us any time to opt-out of (a) promotional and marketing communications; (b) any new processing of your Personal Information that we may carry out beyond the original purpose; or (c) the cross-border transfer of your Personal information. Please note that your use of some features of our Products and Services may be affected upon opt-out.
Object . You can ask us to stop using your Personal Information where we no longer need it to provide our Products and Services or for other legitimate reasons.
Access . You can ask us to confirm if we are processing your Personal Information and you can ask at any time to access the Personal Information we have collected from you by contacting us directly.
Update . You can ask us to correct your Personal Information if it is wrong.
Move . You can request to move your Personal Information to other companies. You may ask that we provide your Personal Information in an easily readable format.
Erase and forget . In certain situations, you can ask us to stop using your personal information or delete your information, including where we no longer need it to provide our services to you.
If you wish to exercise any of these rights, please contact us at:
Start Hearing Laboratories, Inc.
Attn: Data Protection Officer
6700 Washington Avenue S.,
Eden Prairie, MN 55344
In your request, please clearly state (a) what Personal Information is concerned, and (b) which of the above rights you would like to enforce. For your protection, we may need to verify your identity before implementing your request. We will try to comply with your request, usually within a month, and we will tell you if we need additional time.
Please note that, under applicable law, these rights may be qualified, for example, where your information is being used in legal proceedings. We may need to retain certain information for recordkeeping purposes or to complete any transactions that you began before requesting the change or deletion, unless a longer retention period is required or permitted by law (for example, for regulatory purposes).
Start Hearing’s EU Representative for purposes of Article 27 of the GDPR is Start Hearing Laboratories GmbH, located at Weg beim Jäger 218, 22335 Hamburg, Germany with telephone +49 40 4294730.
When you receive promotional emails from us, you can also unsubscribe or opt-out by clicking the link provided in the emails. You cannot opt-out of receiving administrative communications (e.g. communications related to your use of our Products and Services, or related to your hearing care that we are providing).
International Data Transfer
How Long We Keep Your Information
If you make a request for Start Hearing to delete your Personal Information, Start Hearing will keep a record of your request, to honor your request in the future. Start Hearing will then delete the Personal Information you asked be deleted, subject to any legal retention requirement, or legal exceptions to deletion requests.
Privacy Notice for California Residents
The California Consumer Privacy Act (CCPA) requires us to provide California residents with certain information about how we handle their personal information.
CCPA Categories of Personal Information
Start Hearing collects the following categories of personal information identified under CCPA:
2. Customer Records
4. Internet or Network Activity
7. Professional or Employment
Exercising your Rights
California residents have the right to make the following requests, up to twice every 12 months:
1. The right to request the specific pieces of personal information Start Hearing has collected about You.
2. The right to request that Start Hearing disclose what personal information we collect, use, disclose, or sell.
3. The right to request that Start Hearing delete personal information that Start Hearing has collected about You (subject to certain exceptions).
4. The right to opt out of the sale of Your personal information.
You may exercise your rights to access and delete data by:
· Emailing us at Data_Privacy@StartHearing.com ; or
· Calling our Data Protection Officer at 1-800-627-5762
This section does not address or apply to our handling of protected health information that is subject to HIPAA or the California Medical Information Act, including any data we collect through your hearing devices or the Thrive app, or to any other personal information subject to an exemption under CCPA Section 1798.145(c) – (f).
Start Hearing does not sell your information for money. We do disclose your information to certain third parties that provide valuable services to us, such as analytics and advertising services, which we do not believe is considered a “sale” under the CCPA. Categories of third parties with whom we have shared personal information in the last 12 months include third-party integrations for advertising and website analytics.
If you’d like to be included in a Do Not Sell My Personal Information Register we maintain, please contact our Data Protection Officer at Data_Privacy@StartHearing.com . After 12 months, we may request that you update your preference.
California Civil Code § 1798.83 permits our visitors who are California residents to request certain information regarding our disclosure of personal information to third-parties for their direct marketing purposes. To make such a request, please contact us and indicate whether you are a California resident.
California law requires us to let you know how we respond to web browser “Do Not Track” signals. Our websites are not currently able to support “Do Not Track” codes. Start Hearing does not currently respond to or take any action regarding “Do Not Track” requests.
Start Hearing will not penalize you, or discriminate against you, for exercising your rights under CCPA. In accordance with CCPA, should you elect to exercise your rights under CCPA, Start Hearing will not: (i) deny you goods or services; (ii) charge you different prices or rates for goods or services, including by use of discounts, benefits, or penalties; (iii) provide you a different level or quality of goods or services; or (iv) threaten or imply that you may receive a different level of goods or services.
"Do Not Track" Browser Settings
“Do Not Track” is a preference you can set in your web browser to inform websites you visit that you do not wish to be tracked. The “Do Not Track” setting must be supported by the website you are visiting to be effective. Start Hearing is not currently able to support “Do Not Track” browser codes. Therefore, Start Hearing does not currently respond to or take any action regarding “Do Not Track” requests.
Personal Information From Children
Start Hearing’s Products and Services are not directed to children under 13 years old. Consistent with United States law, specifically the Children's Online Privacy Protection Act of 1998 (COPPA), we do not knowingly collect Personal Information from anyone under the age of 13 in the United States without the consent of the individual’s parent or legal guardian. In the European Economic Area (EEA), we do not knowingly collect Personal Information from anyone under the age of 16, without the consent of the individual’s parent or legal guardian. Please contact our Data Protection Officer if you believe we have been provided Personal Information of a child without the appropriate consent of the parent or legal guardian.
Changes to This Policy
Third-Party Products, Services, and Websites
Start Hearing Laboratories, Inc.
Attn: Data Protection Officer
6700 Washington Avenue S.
Eden Prairie, MN 55344